Wear Em Out

‘Increased ROAS from 0.88 to 2.18 in the first month’

I worked with sustainable period brand Wear ‘Em Out to revise their Facebook & Instagram ad strategy and work more on bespoke messaging.

I researched & created audience avatars, identified pain points and developed solution-based copy.

The Facebook/Instagram ROAS rose from 0.88 to 2.18 in the first month.